Pragmatic Play to Include Live Casino Solutions via Enlabs

Pragmatic Play, an established provider of casino content has secured another expansion agreement. This time, the brand will offer its full catalog of live casino content to players of Optibet and other platforms across Latvia belonging to Enlabs. The former company belongs to Entain, a global sports betting, gaming, and entertainment group.

Established in 2005, Enlabs is a global leader in the production of gaming services across the Baltics and Nordics, under Optibet. The forward-thinking operator represents a one-stop-shop for all sorts of players, providing customers an excellent suite of iGaming and sports betting solutions. 

Pragmatic Play’s cooperation with Enlabs will be the first time a company has launched its live casino content in Latvia, allowing the provider to push its games collection further than ever before and fortify its presence across the Baltic and Nordic territory. 

The latest deal will also see Enlabs players getting access to Pragmatic’s live casino solutions, including ONE Blackjack, Mega Roulette, and the two-card variation of baccarat, Dragon Tiger. 

Pragmatic continues to enhance its presence while strengthening its live casino suite. The company has already included its live games via several operators in Latin America and Europe and will continue to do the same in the following months.

Speaking on the latest deal, Vice President of Belgrade Operations at Pragmatic Play, Marko Ilic, said: 

“We are thrilled to be entering Latvia with one of its most respected and trusted operators as a partner. 

‘Enlabs’ wide-reaching platform provides us with an incredible opportunity to push our latest and most valued Live Casino products, and we expect them to go down a treat with its customers.”

CPO at Enlabs, Chris Davis, says that the priority of the company is to ensure players of all brands take advantage of the best choice and solutions in the market, through agreements like this. Live casino is already popular with its customers and these products will be an asset in the brand’s portfolio.

Pragmatic Play is a multi-product provider to the casino industry. It is known for delivering innovative, regulated, and mobile-optimized games while having an incredible passion for entertainment. The company also strives to produce the most appealing, evocative titles for all customers across different verticals, such as slots, live casinos, bingo, and more. Some of the most favorite titles from the brand’s portfolio are Wolf Gold, Da Vinci’s Treasure, Peking Luck, Madame Destiny, Great Rhino, and Ancient Egypt.

Source: “Pragmatic Play Brings Its Live Casino Products To Latvia With Enlabs Deal”. Pragmatic Play. October 27, 2021.