LiveG24 Facts and Figures

LiveG24 is a live dealer casino game provider based in Malta since 2005. The company’s headquarters as well as its primary studios are located in Malta with brick-and-mortar casino floor and studio placements globally.

Some confusion exists as to the early history of the company with several correlations shared between LiveG24 and MediaLive. The company rebranded in 2019, however, the original company name and websites still exist, albeit without actual license seals, numbers, or any reference to the ownership or management of the company.

LiveG24 seems to have launched its live dealer component in 2007 and it went live in 2008.

Today, we find LiveG24 holds licenses from some of the most prestigious regulatory agencies in the world including the Gambling Commission in the UK (verified) as well as under the robust regulatory regimes operated by the governments of Malta, Italy, Isle Of Man, Estonia, and Colombia.

A brief timeline of the company’s history, without respect for the original working name, is supplied by one of its partner platform providers and game aggregators, SoftGamings.

  • 2005 – The business is established with its main offices in Malta;
  • 2007 – The company is awarded an LGA (now known as Malta Gaming Authority) Class 4 License and launches live dealer games including live Texas Hold'em, live roulette, and live blackjack;
  • 2011 – The company launches additional games, like as flash roulette and flash blackjack, and joins the Italian market after receiving the AAMS certification.
  • 2012 – After receiving the NMI certification, the company opened its first live games from a floor or interior-place studio. It was also awarded licenses to conduct business in the Isle of Man, Estonia, and Latvia.
  • 2013 – The business partners with BetVictor to launch its first in-house (branded and located) games and offers live-streaming game services;
  • 2014 – Began operations as LiveG24. The year also saw the debut of new HTML5-enabled mobile games from LiveG24;
  • 2015 – The business launches a new studio and receives a license from the UK Gambling Commission;
  • 2016 – The business introduces VLT tables and a land-based installation for Olympic Entertainment Group;
  • 2019 – The business receives certification from The Swedish Gambling Authority;
  • 2020 – The company releases a new live game Live Magic Card at ICE London;
  • 2022 – LiveG24 obtains ISO/IEC 27001:2013 accreditation for all services.

Globally, the provider now delivers live games from the following venues, either in-house, on-premises studios, or from the gaming floors:

  • Roulette from Sanremo in Italy;
  • Perla Roulette from Nova Gorica in Slovenia,
  • Olympic Roulette from Olympic Park Casino in Tallinn, Estonia.

Olympic Entertainment Group runs gambling entertainment venues in Poland, Slovakia, Belarus, Italy, and Malta and is the largest provider of gaming services in the Baltic States of Estonia, Latvia, and Lithuania.

The current complete list of games includes the following:

Roulette: Automatic Roulette, Chroma Key Roulette, Jackpot Live Roulette, Malta Roulette, Olympic Roulette (Estonia), Perla Roulette (Slovenia), Sanremo Roulette (Italy), Vegas Roulette, VR Roulette

Blackjack: Atlantic Blackjack, Chroma Key Blackjack, Malta Blackjack, Vegas Blackjack

Baccarat: Chroma Key Baccarat, Malta Baccarat, Perla Baccarat, Vegas Baccarat

Live Magic Card; Classic, Black & White

Live Bingo: Red Studio, Blue Studio, Green Studio

In addition to its standard games, LiveG24 can also produce bespoke and specialty games such as Caribbean Poker, War, Chemin de Fer, Mahjong, Pai Gow, Sic Bo, Texas Hold'Em, and Trente et Quarante depending on the needs of the operator and its markets.

While the company’s impressive list of licenses indicates many of the regions the games are available in, it may be good to remember that Malta licenses operators serving nearly all of Europe not to mention Canada and other ‘gray’ jurisdictions. However, we don’t find any US-facing operators supplying the games.

LiveG24 Bonafides and Partners…

On the company’s “Partner” page we find about 30 firms listed, the vast majority of them are online casinos with the remainder being aggregators, software providers, and the like. Among the most prominent names is LeoVegas, along with a multitude of Italian-facing brands including MicroGame.

As can be seen from the company’s history, LiveG24 has been providing omnichannel gaming in the now industry standard HTML5 format food secure web browsers since 2014 - well ahead of the curve. The markup language is the core reason we now have instant play, web browser-based games with no need to install software or apps to make them run.

All of the games are available via any channel at any time without regard to the core operating system or even the brand of the browser. All it takes is a device running a modern browser and a steady connection to the internet for the lobbies and games to be delivered - in your home, at the office, or on the go.

Whether located directly on a remote floor, segregated in a bespoke brick-and-mortar studio just off the main floor or behind a velvet rope, or originating in the company’s state-of-the-art Malta studios, all LiveG24 games are hosted and broadcast from professional TV studios. The games are offered in both HD and Chroma Key technologies.

When green screens are combined with high-definition cameras, the result is of the utmost cinematic quality with all elements crisply and clearly displayed. The Chroma tech allows operators to create their own environments by changing the table felts or background atmosphere to deliver a more on-point branded experience or simply to enhance the user experience.

Games originating in the company’s Malta studios can easily be reimagined to come from Las Vegas, Macao, or anywhere else that sets a mood the operator wants to share with its customers. Banners, branding, and other elements are also easy to introduce.

When it comes to international play…

We have seen LiveG24 dealers that speak either English, Italian, or both. As for multicurrency options that seems to be down to the operator with this provider as chips at the tables have all appeared as Euros when we have visited. That’s not to say that some operators or aggregators are unwilling or unable to integrate different currencies, it simply doesn’t seem to be part of the company’s proprietary integration process.

On that note, unless the games or packages are obtained from an aggregator or API solution provider, operators can expect to wait up to 2 weeks in order to launch the LiveG24 dealer suite of games with direct integration.

Quick Facts

Company Logo:
LiveG24 Logo
Established:
2005
Studio Locations:
Italy, Malta
Languages Offered:
English English
Game Selection:
-
Licences:
Colombia Colombia
Estonia Estonia
Malta Malta
United Kingdom United Kingdom
Isle Of Man Isle Of Man
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Discover & Compare Games

With a core suite of games that includes popular tables such as roulette, blackjack, and baccarat along with the proprietary Magic Card and three different bingo experiences, there is sure to be something to spark the interest of almost any online live dealer game fan.

We’ll take a look at a few of the offerings in a little more detail next. Still, outside of three distinctions, the games are simply high-quality versions of many of the titles readers are likely accustomed to. Those three distinctions are - Chroma Key games, land operation floor games, and VR Roulette.

Chroma Key roulette, blackjack, and baccarat invite operators to embellish on a standard game and when done artistically, the result can invite players to in diverse environments with their own atmosphere.

Whether reality is augmented through the green screen process to make the table appear to be in a Macanese VIP room, on a beach somewhere in the Caribbean, or simply in a private well-branded room for a sense of home at their favorite gaming hub, this feature brings real magic to the live dealer process.

Land operation floor games give players a real sense of place and, for some, a feeling of home.

Fancy a visit to Sanremo in the southwestern part of Europe with Italy’s long Mediterranean coast just calling your name as the ball rolls and the cards fall on a table a few steps from the Italian Riviera. The gambling venue has been beckoning thrill-seekers since 1905 and you can play there from the comfort of your own home.

Those in central Europe or who simply want the experience of playing in a Slovenian gaming club might prefer to visit Perla. It is one of the biggest gaming operations in all of Europe with nearly 900 slots and some 88 gaming tables - you can play there!

VR Roulette: We’ll make an entry from the company’s website and leave this possibility entirely up to your imagination!

“Thanks to this new technology developed by LiveG24 you can now play live roulette, using a virtual reality visor, and experience a 360-degree gaming world. The player will face the roulette table and will be able to move within the LiveG24 studios, thereby increasing the realism of the game.”

Live Magic Card for desktop and mobile is a simple game loosely based on Dragon Tiger where players simply bet whether the card on the right will be higher or if the one on the left will beat it. Betting on a tie is also possible. What really sets this game apart are the Magic Cards that can supply multipliers from 5x to 100x on your win!

Live Bingo: Red Studio, Blue Studio, Green Studio - this is a live 90-ball bingo game presented from one of three different-looking studios. The extraction machines look like something out of a steampunk movie and 10 extractions occur each hour.

The game has been licensed in Malta by the MGA and is certified for players in the regulated Italian market.

Dealers and Platforms

The vast majority of dealers we have seen in LiveG24 live lobbies have been European women - competent, attractive, and professional.

The company runs its own training schools and invites applicants to inquire. The course is 4 weeks long and consists of four core components. The training consists of mastering the following basics with plenty of nuances and particulars required as well:

  • Learning the rules of the games
  • Presentation of the gaming platform
  • Use of the croupier client software
  • Interaction with players

The curriculum would seem to be progressive and well-curated to accomplish its goals. Of course, it is in the proper order as player interactions would not matter at all if the prospect was not capable of mastering the rules of the games, how to present them, or proficiently using the interactive platform.

As previously stated, each game is webcast in real-time with high-quality audio and video feeds from a casino floor, studio, or from the company’s studios in Malta. The user interface is intuitive and easy to navigate.

While perfectly suited for play on handheld devices, the games also play just as well on a desktop computer and a large HD display screen. The images are crisp and vivid with little to no lag on a steady data feed. HTML5 technology is secure through secured sockets layer encryption so it provides a safe gaming experience on any device.

Frequently Asked Questions

The depth and breadth of the company’s regulatory approvals cover almost every aspect of gaming fairness that can be imagined. In addition, players see the actual gameplay occur when they participate. There are no mysterious random number generators, algorithms, or the like to place blind trust in.

The Gambling Commission in Great Britain (License #000-038874-R-319928-001) is perhaps the most stringent licensing authority in the world. To operate live games from Malta (MGA/B2B/153/2007), dealers have to be certified one by one through the Authority.

iTech Labs is the leading certification body in Italy. Being tested, audited, and certified by independent third-party laboratories allows the company to operate in Italy in full compliance with strict AAMS regulations. The video quality must also be top shelf and the dealers must speak fluent Italian in order to serve games there.

iTech Labs has also certified the platform and games for distribution under license from the Isle of Man, Columbia, and Estonia. The only game not certified by iTech Labs to date is Bingo - that game is only approved by Malta gaming Authorities and those in Italy.

There doesn’t appear to be. However, it is unclear why MediaLive still maintains an active website with nearly the same information and offerings, yet lacks information about licensing. 

We found archival information about the company’s CEO, however, his image appeared quite a bit more mature in a 2011 video than his “current” picture. A father and son by the same name could explain that. What matters is the fact the company’s games and platform are certified fair and licensed in the most important global jurisdictions.

Simply look for an illustrated list of gaming operations on this page. You will be able to see the following information:

Casino (name), Our Rating, Number of Tables, Exclusive Tables, Native Tables, Minimum Deposit, Bonus, and Game Selection. If you choose one from the top or near the top of the list you will be making a wise choice because we rate and rank all gaming hubs on our pages.

If you want to know more about a particular venue you can read our review or simply visit the site to get a first-hand impression.

There doesn’t appear to be. However, it is unclear why MediaLive still maintains an active website with nearly the same information and offerings, yet lacks information about licensing. We found archival information about the company’s CEO, however, his image appeared quite a bit more mature in a 2011 video than his “current” picture. A Father and son by the same name could explain that. What matters is the fact the company’s games and platform are certified fair and licensed in the most important global jurisdictions.