Pragmatic Play, a broadly established company and expert provider of casino games, has just hired a new member of the team, Celeste Arredondo. Going forward, he will be working as Country Director for Peru.
Arredondo has been working at major companies in senior positions and now it will support the company in extending its presence while also localizing its products for Latin America.
Pragmatic Play is already known for its significant presence in South America and it will continue to extend its foothold even further.
Speaking on the new hire, Victor Arias, Vice President of Latin American Operations at Pragmatic Play, said:
“Celeste has a wealth of knowledge and experience across several roles in the iGaming industry, and we’re thrilled to place her as our Country Director for Peru.
“Peru is a market that we have been interested in for some time, and having already established a foothold in the region, we look forward to seeing rapid growth in accordance with our localization strategy.”
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