Pragmatic Play Expands its Presence via Luckia Agreement

Pragmatic Play, a forward-thinking provider of casino content, has closed a deal with Luckia to expand its presence in Spain. The new agreement will see the company featuring its slots portfolio via the Iberian brand.

Going forward, Luckia players will have access to an extensive catalog of slots including the John Hunter series, Gates of Olympus and The Dog House, Wolf Gold, and similar. The Spanish brand is also present across other jurisdictions such as Portugal, Italy, and Colombia. The same goes for Pragmatic as it plans to expand its reach even further.

Commenting on the latest expansion, Vice President of Commercial Strategy & Operations at Pragmatic Play, Bhotesh Maheshwari said:

“Luckia’s established premier position in the Spanish industry makes this agreement particularly noteworthy. It’s a huge boost to our profile in the country and represents just the kind of exposure we’re looking for with Spanish players.

“Its reach doesn’t end in Spain though – we’re looking forward to working with the Luckia team in the other global markets it operates in too.”

Head of Product at Luckia, Eloy Fernandez Martinez, says that being able to deliver Pragmatic’s catalog of slots is good news for his company and players. It augments its class-leading product provision in Spain and provides a high level of quality and diversity for the company.

The deal with Luckia is yet another achievement from Pragmatic which continues to secure agreements with world-leading providers of casino content. The brand has just sealed a deal with Betpredator to include its slot catalog via the Venezuelan platform. Under the terms of the deal, the operator will enhance its suite with new slots such as Empty the Bank, Megaways™ games, and 5 Lions Megaways™. It will be followed by the distribution of the player engagement tools such as Enhance and Drops and Wins.

Pragmatic Play is a versatile provider of online casino content, specialized in delivering products across three verticals – live casino, bingo, and slots. The company has also established itself as a premium provider of mobile-optimized, regulated, and innovative solutions. It aims to provide the highest level of entertainment while staying at the forefront of industry achievements. Its suite consists of blockbusters in the sector such as Wolf Gold, Da Vinci’s Treasure, Peking Luck, Madame Destiny, Great Rhino, and Ancient Egypt. The company keeps producing up to five slots per month and enabling single API integration.

Source: “Pragmatic Play Furthers Spain Growth With Luckia Deal”. Pragmatic Play. July 12, 2021.