Playzido Enters Distribution Agreement with Playtech

Cutting-edge provider of B2B solutions, Playzido, has reached a content agreement with the leading gambling tech enterprise, Playtech. According to the deal, the brand will be able to include its content via Playtech Games Marketplace and further extend its overall reach.

The latest arrangement will also allow leading studios such as ReelPlay, Endemol Shine Gaming, Bulletproof Games, and Plank Gaming to take advantage of Playtech’s expertise in the sector.

Playtech Games Marketplace is already known among operators for its efficiency and flexibility. Thanks to the same platform, clients can launch their content and count on the configuration of the games.

Commenting on the new deal, Managing Director at Playzido, Stuart Banks said:

“Playzido is hugely proud to be working in partnership with Playtech, undeniably one of the world’s leading online gaming brands. The deal will accelerate our reach into strategic key markets and will enable us to distribute our innovative portfolio of games to new audiences. We look forward to building a long and successful relationship together.”

Director of Casino at Playtech, James Frendo also noted:

“We’re delighted to welcome Playzido to the Playtech Games Marketplace. Playzido offers an extensive and innovative games range that will add a further point of differentiation to our platform, and which we know can appeal to licensees and their players in several key markets. This agreement will enable Playtech to further enhance the selection offered via Marketplace and allow Playzido to reach a whole new audience in regulated markets internationally.”

Playtech is a premium provider of gambling tech solutions for the market. Since its foundation in 1999, the brand has been providing the market with top-notch software solutions across several verticals including live casino bingo, sports betting, and poker. The brand is also popular for the omnichannel platform, Playtech ONE, which supplies operators with seamless products across multiple channels including online, mobile, and retail. It has received numerous awards for excellent performance in the sector including the recognition from Gaming Intelligence Game of the Year for Age of Gods release.

Source: “Playzido Lands Landmark Distribution Deal With Gaming Giant, Playtech”. Playzido. September 23, 2020.