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Playtech and Delaware North have broadened their existing partnership with the launch of Ember Casino in New Jersey, a move that advances both companies’ ambitions in the regulated U.S. online gaming market.

The latest rollout extends a long-running relationship between Playtech and Delaware North, bringing Ember Casino into one of the country’s most established iGaming jurisdictions. The launch forms part of Delaware North’s wider effort to grow its interactive gaming operations under the Ember Casino brand while pursuing opportunities in additional regulated markets.

New Jersey will serve as an important foundation for the company’s future multi-state expansion plans as it continues to build its online gaming presence across the United States.

New Jersey Rollout Supports Growth Plans

Through the expanded agreement, Ember Casino will gain access to Playtech’s range of gaming and technology products. The offering includes the company’s PAM+ platform, Open Platform (POP) content aggregation service, and a portfolio of online gaming titles spanning both live dealer and casino products.

The companies said the partnership is intended to strengthen the player experience in New Jersey, a state widely regarded as one of the most mature and competitive online gaming markets in the U.S.

For Delaware North, the launch represents another stage in the development of the Ember Casino brand. The company has been steadily building its interactive gaming business and views New Jersey as a key market for future growth.

Playtech’s technology infrastructure and content portfolio are expected to support Ember Casino as it seeks to establish a stronger position in the state while preparing for potential expansion into other regulated jurisdictions.

Responsible Gaming Included in Partnership

Alongside gaming content and platform services, Playtech will provide its BetBuddy responsible gaming technology as part of the agreement.

The tool is designed to support player protection initiatives and help operators promote safer gaming environments. Its inclusion reflects Ember Casino’s stated commitment to responsible gaming as it grows its digital operations.

The companies emphasized that player safety remains an important element of the partnership, with BetBuddy forming part of the broader package of services supplied by Playtech.

Jonathan Doubilet, Playtech USA general manager, highlighted the significance of the collaboration for the company’s U.S. strategy.

“Our partnership with Delaware North continues to evolve and remains an integral part of our wider US growth strategy. Our wealth of experience in New Jersey and knowledge of player demands gives us great confidence that this extension of our collaboration will help Ember Casino succeed in the state. Together, we have already produced innovative, engaging gaming content and we look forward to strengthening our partnership further in another state.”

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Companies Highlight Long-Term Relationship

Delaware North also described the launch as an important step in the ongoing development of its online gaming operations.

Lee Terfloth, Delaware North chief interactive gaming officer, said: “This launch represents another important milestone in the continued evolution of the Ember Casino brand and our broader digital gaming strategy. Playtech’s platform, content and responsible gaming capabilities make them a strong long-term strategic partner as we continue expanding into new markets and enhancing the player experience across our growing digital gaming portfolio.”

The comments reflect the companies’ intention to continue working together as Ember Casino enters additional markets and expands its digital footprint.

The New Jersey launch also comes during a period of broader momentum for Playtech in North America. The company has continued to increase its presence across regulated gaming jurisdictions while supplying technology, content and operational tools to gaming operators.

Earlier this month, Playtech received further industry recognition when it was named Best Live Casino Supplier at the 2026 EGR Global B2B Awards. The annual awards program recognizes suppliers and service providers operating within the online gaming industry.

The award acknowledged Playtech’s live casino division, which has expanded across multiple regulated markets while introducing technology solutions aimed at supporting operator partners. The recognition adds to Playtech’s recent achievements as the company continues to strengthen its position in North American online gaming.

Source:

"Playtech and Ember Casino expand partnership with New Jersey launch", playtech.com, June 22, 2026.