ESA Gaming Secures Agreement with Kiron

ESA Gaming, an innovative games provider, has expanded its global presence through a significant distribution agreement with Kiron Interactive. With Kiron’s extensive reach, ESA can now launch its suite of EasySwipe™ content in multiple regulated markets, offering popular titles like Goal Mine, Pirate Mine, and FruitStaxx.

This partnership allows Kiron, a specialist supplier of virtual sports and numbers games, to enhance its product lineup by incorporating ESA’s non-traditional content. These unique games are designed to complement sports betting and casino offerings without cannibalization, providing seamless cross-selling opportunities.

ESA has been gaining momentum in various jurisdictions, successfully introducing its distinctive portfolio to players across Europe, Africa, and LatAm. By collaborating with Kiron and leveraging their established presence in key target markets, the developer aims to deliver valuable experiences to their partners and expand their player base worldwide.

Thomas Smallwood, Head of Marketing at ESA Gaming, expressed enthusiasm about the collaboration, stating that Kiron’s extensive reach and reputation make them an ideal partner. He believes that ESA’s EasySwipe™ titles will complement Kiron’s award-winning offering, creating new and exciting player experiences globally.

On the other side, Steven Spartinos, Co-CEO at Kiron Interactive, said:

“Our established virtual sports and numbers offering continues to excel, being an attractive alternative to traditional sports betting. ESA Gaming’s EasySwipe™ portfolio offers a similar appeal to players looking for quick-resolution alternative betting experiences.

“We’re expanding the number of partners who are leveraging our experience and insight, and this agreement with ESA Gaming has huge positives for both parties. We’re excited for what the future holds for us both globally.”

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ESA Gaming is an innovative games provider that has made a name for itself in the iGaming industry. With a focus on delivering unique and engaging gaming experiences, it has gained recognition for its cutting-edge products and solutions.

The company’s portfolio includes a range of exciting games and content, designed to cater to the evolving preferences of players. Its offerings not only encompass traditional casino games but also innovative titles that bridge the gap between sports betting and casino experiences. Their EasySwipe™ content, in particular, has garnered attention for its seamless integration and cross-sell capabilities.

By leveraging advanced technologies and staying at the forefront of industry trends, the company strives to provide players with thrilling gameplay and enhanced entertainment. Some of its games like Blackjack VIP are real hits in the market. Its commitment to delivering quality experiences has resulted in successful partnerships with reputable operators across various markets.

Source: “ESA Gaming signs global partnership with Kiron”. European Gaming. July 3, 2023.