Vibra Gaming Extends its Presence via Groove

Vibra Gaming, one of the most powerful platform providers in the LatAm region, has closed a deal with aggregator and expert, Groove Gaming (GG), to extend its global reach in newly regulated markets.

Based on the terms of the new deal, Vibra’s top-notch bingo and table content, slots and branded slots, classics, and games suitable with lottery providers will be available on GG’s GroovePlay brand. This will involve Vibra’s suite of localized content such as Piggy Cash, Mystic Joker, Wild Gems, Quake, Patagonia Wild, Fruity 7, Condorito and Popeye, and more.

Groove is known for its dedicated turnkey (GrooveOn) and aggregation platforms (GroovePlay). It has support from one of the top teams in the sector and add over 100 new casino games every month thanks to a range of selected partners such as Vibra. GG has also established itself as a leader in the market with a specialization in a live casino.

When it comes to Vibra, the platform has taken the Silver award at SBC Latinoamerica Awards 2022. It already has an award from the last year as SBC LatAm Rising Star in sports betting & casino.

As a reminder, a Silver prize was granted for its special ‘Scratch-a-lot’ product with instant lottery mechanics. This allows users to take the experience to another level while enjoying the adrenaline rush.

Vibra has become one of the most successful and innovative studios and it corresponds to GG’s mission to support player-focused iGaming brands ‘find their groove’ by getting access to end-to-end platforms, expertise, and support and creating appealing and valuable experiences.

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Commenting on the new milestone, Ramiro Atucha, CEO, of Vibra Gaming, says that the company is thrilled to work with Groove. This is a great chance for Vibra Gaming to enhance its potential across different markets via a dynamic environment of operators and casino platforms clustered around GG.

On the other side, Yahale Meltzer, COO, and co-founder at Groove, added:

“The iGaming industry in LatAm is rapidly expanding and, as one of the industry’s pioneers, we are dedicated to providing our operator cluster with the widest possible selection of proven, best performing games. We are delighted to integrate Vibra’s portfolio and make it available to our customers for the first time. Vibra’s leading position in LatAm is a positive strategic component that will drive further growth across this growing region.”

This year the aggregator celebrates six years of operation, and still has a lot in the pipeline.

Source: “Vibra Gaming expands global reach with Groove”. European Gaming. November 15, 2022.