Pariplay® Joins Forces with Ainsworth for Canadian Market

Pariplay®, one of the widely established brands and aggregators, has enhanced its deal with Ainsworth Game Technology Limited to introduce games in Canada.

The new deal will see Ainsworth’s content available to Pariplay®’s Canadian operators via the cutting-edge Fusion® aggregation platform. This agreement is also the expansion of the current cooperation between the two companies as Ainsworth already features its games in Latin America via the aggregator.

Ainsworth’s titles have become a favorite among the land-based community and they work well with different audiences in a number of markets.

The most recent deal will boost both Pariplay®’s and Ainsworth’s current situation in the Canadian market where all releases from the Fusion® platform is live in Ontario and Alberta, with new expansion plans.

Fusion® features a number of games from the world’s leading developers and a collection of back-office conversion and acquisition tools that boost player value.

Commenting on the latest entry, Shivan Patel, Vice President of North America at Pariplay®, says that the deal with Ainsworth has been a huge one with their games performing well in the markets where they have rolled it out. Expanding this deal to launch their suite into Canada is proof of the success of the collaboration and sees the company further boost its offering to operator partners in the region.

On the other hand, Jason Lim, General Manager of Digital and Online Gaming at Ainsworth, said:

“Pariplay has been an important partner, enabling us to rapidly bring our content to market in a streamlined manner. Collaborating to further our reach in Canada was an obvious choice and we look forward to strengthening our partnership.”

Top Blackjack casinos

Overall Rating

97

Visit Casino Read Review

Overall Rating

96

Visit Casino Read Review

Overall Rating

95

Visit Casino Read Review

Pariplay continues to enhance its position in the market while also hiring new staff. One of the latest moves for the company is the appointment of Alexandar Petrovich as VP of Operations, a step that will boost the company’s position even more.

Petrovich was a member of Mansion Group, where he was a Managing Director/Director of Operations. He also had important roles at Mansion, William Hill, and Playtech. Going forward, the goal will be to secure the brand’s entities in multiple locations, using its deep experience of more than 17 years. Petrovich was a consultant for the brand that represents the US platform WPT.com in commercial, product, and corporate areas. He joins the aggregator® at a time of amazing expansion across the most important regions such as North America.

Source: “Pariplay® and Ainsworth team up for Canadian content distribution”. Pariplay. April 3, 2023.