ORYX Gaming has just included its ORYX Hub games with Admiral Bet in Serbia, to enhance its portfolio with new content. The new deal will see Admiral Bet’s customers from Serbia having access to the selection of games provided by ORYX Hu, including unique games from RGS partners and studios GAMOMAT, Peter & Sons, CandleBets, Golden Hero, Kalamba, Givme Games.

ORYX Hub is already known for featuring more than 13,000 aggregated games from 100 providers, such as proprietary games and titles from the industry’s leading companies. Admiral will also be able to utilize player engagement tools by ORYX, such as tournaments with real-time leaderboards, free rounds, quests, achievements, and quests. All of that will increase customer engagement and level of retention.

More Words on Both Brands

Admiral Bet belongs to the NOVOMATIC Group and represents a leading operator in Serbia while offering a comprehensive suite of online casino content. ORYX has already secured a partnership with Admiral in Germany and Croatia and the deal for Serbia is yet another step in the expansion process. ORYX’s games have already become popular among Serbian players since they entered the local market in 2017.

ORYX has licenses from the Malta Gaming Authority (MGA) and its content is certified or authorized in 18 leading jurisdictions. Additionally, it recently received an ISO/IEC 27001 certificate, showing its commitment to information security. The brand is known as one of the most established providers of Omni channel Turnkey solutions, Aggregated content, Sportsbook, and Lottery. Its team consists of 200 people from 20 nationalities.

Commenting on the new deal, Chief Commercial Officer of Bragg Gaming, Chris Looney, said:

“We are thrilled to have taken our ORYX Hub content to live with Admiral Bet, a leading operator with a vast client base. Our games have resonated well with Serbian players since we entered the market and this partnership is a testament to the appeal of our offering with the local audience. Together with Admiral Bet, we will further strengthen the reach of our content.” 

Head of Business Development Admiral Bet, Bojan Kesić, says that ORYX Hub offers an incredibly impressive portfolio with games from leading suppliers in the industry. With such a great selection of titles on offer, their customers are certain to reveal favorite releases whether they prefer excellent themes, mechanics, features, or volatility. Delivering ORYX’s content to their casino portfolio will significantly boost Admiral’s offering.

Source: “ORYX Gaming goes live with Admiral Bet in Serbia”. Oryx Gaming. August 17, 2021.