BETER Secures Novibet Deal Backed by Betbazar

BETER, a true leader in delivering betting content with a focus on sportsbook and live casino has secured an important deal with Novibet. The latest deal marks another milestone for the company that continues enhancing its portfolio of clients with all the new names in the sector.

The deal, enabled by Betbazar – b2b global iGaming marketplace, supplies Novibet with access to BETER’s complete catalog of sports and esports games. This involves a widely known Setka Cup table tennis and beloved ESportsBattle tournaments extending over eFootball, eBasketball, eHockey and CS2.

Based on this agreement, Novibet will also include BSKT Cup league and Ping Pong Point to its portfolio. This is the newest addition to BETER’s increasing selection of live tournaments and entails all the favorite sports such as ping pong and basketball. Furthermore, the gaming tech brand gets access to the brand’s esports odds feed.

BETER delivers its sports and esports tournaments via 24/7 live streaming and offers over 44,000 monthly events. It mixes up-to-the-minute live data and odds to deliver an immersive, unique betting experience to Novibet customers that is unrivalled within the sector.

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Commenting on the new step, Gal Ehrlich, CEO at BETER, says that Novibet is an acclaimed, high-profile gaming tech brand and they are thrilled to see the leading sports and esports games added to its suite to players.

He added:“From day one, we have focused on providing fast betting experiences to bettors as this is the content they want to engage with. That we offer this across sports through products such as the Setka Cup and esports with our ESportsBattle brand has made us a must-have partner.

“We are confident that Novibet players will enjoy the unique betting experience our content provides and that once they have tried it for the first time, they will keep coming back for more.”

On the other hand, Thanos Gkiokas, Director of Sportsbook at Novibet, says they are committed to providing users with the best sports and esports betting adventure in the market and to achieve that, they have to sign with premium content suppliers, and they couldn’t ask for a better brand than BETER.

He added: “It sits at the cutting edge to offer fast-betting content that hits the mark with a range of player audiences and sports fans. This is a very important partnership for us, and one that strengthens Novibet’s position as a top destination for sports and esports betting.”

Source:

“BETER embarks Novibet partnership facilitated by Betbazar”, europeangaming.eu, January 9, 2023.