Sep 18, 2026 | 3:45 am
Pragmatic Play has revealed a €1.25 million promotional campaign designed to build anticipation for its upcoming live casino collaboration with comedian and entertainer Kevin Hart.
The initiative will run across multiple products and feature three separate promotional phases, offering players opportunities to win free chips and other rewards before and during Hart’s scheduled live casino appearances on November 6 and 7.
The content supplier said the campaign will span both its live casino portfolio and slot games, with rewards distributed through a series of prize-driven activities leading up to the live broadcasts.
Three Promotions Lead Into November Live Events
The first stage of the campaign, titled Play with Kevin, is scheduled to run from October 19 through November 2. During this period, players participating in selected Kevin’s Picks live casino games will be able to collect the letters “P-L-A-Y” to earn Free Chips.
At the same time, slot players will have a separate route to rewards by collecting the letters “K-E-V-I-N” across Pragmatic Play’s slot portfolio. According to the company, any Free Chips awarded during the promotion can be redeemed in games selected by Hart.
Following the initial phase, the company will launch a second promotion, Bet with Kevin, which will run from November 2 to November 7.
Under this campaign, players participating in Kevin’s Picks live casino games may receive Free Chips through random prize awards. The rewards can then be used during the live casino events that Hart is set to host on November 6 and 7.
The final stage of the campaign, Kevin Makes It Rain, will take place during those live broadcasts. Pragmatic Play said the promotion will feature more than 30,000 prizes distributed throughout the events.
While the specific live casino titles that Hart will host have not yet been announced, the company said details will be revealed on the day of the broadcasts.
Prize Pool Reaches €1.25 Million
Across the three promotional phases, Pragmatic Play has allocated a total prize pool of €1.25 million.
The company said the rewards will be available to both live casino and slot players as part of the buildup to the November events.
Commenting on the campaign, Irina Cornides, Chief Operating Officer at Pragmatic Play, said: “We can’t wait for Kevin Hart to host our live casino games, and what better way to build anticipation than by offering an enormous promotional giveaway!
A total prize pool of €1,250,000 can be unlocked by both live casino and slots players as we prepare for an unmissable two days of live action with Kevin.”
Pragmatic Play has encouraged players and operator partners to monitor its official communication channels on November 6 and 7 for further information, including event schedules and broadcast updates.
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Part of Pragmatic Play’s Multi-Product Offering
The promotion highlights Pragmatic Play’s efforts to connect multiple areas of its gaming portfolio through a single campaign.
The supplier currently releases up to eight new slot titles each month while also operating a live casino division. Both product categories are available to operators through a single API integration.
The Kevin Hart collaboration combines those segments by allowing participation across both slot games and live casino content, with promotional rewards linked to the upcoming hosted events.
Pragmatic Play noted that the €1.25 million promotion will not be available in the United Kingdom and that participation may be restricted in certain jurisdictions depending on local regulations.
Source:
"Pragmatic Play Builds Up To Kevin Hart Live With Massive Promotion", pragmaticplay.com, September 29, 2026.