Imagine Live has entered a partnership with Brazilian gaming and betting group Ana Gaming, bringing its live casino portfolio to several of the company’s online gaming brands as both businesses seek to strengthen their presence in Brazil’s regulated market.

The agreement will see Ana Gaming introduce Imagine Live’s content across its 7K Bet, Cassino Bet, and Vera Bet platforms. Through the integration, players will be able to access a range of live dealer casino games, interactive game show products, and dedicated gaming tables tailored to the preferences of Brazilian customers.

The deal represents another step in Imagine Live’s expansion plans across Latin America while supporting Ana Gaming’s efforts to broaden its entertainment offering within Brazil’s regulated gambling framework.

Both companies view the partnership as an opportunity to reinforce their positions in a market that continues to attract significant attention from gaming operators and suppliers following the implementation of federal regulation.

Live Casino Content Added Across Multiple Brands

Under the agreement, Ana Gaming has incorporated Imagine Live’s live casino products into its portfolio of gaming brands. The addition gives customers access to a variety of real-time casino experiences that include traditional table games and interactive formats designed to increase player engagement.

Imagine Live’s offering includes well-known casino titles such as blackjack, roulette, and baccarat. The supplier also provides game show-style products that blend interactive entertainment features with established casino gameplay mechanics.

The company operates studios in Armenia, Romania, and Spain and maintained more than 150 active gaming tables during the previous year. Its network includes tables in multiple languages, allowing operators to tailor content for different regional audiences and support localized gaming experiences.

The partnership arrives as demand for regulated online gaming products continues to grow in Brazil, creating opportunities for operators and suppliers seeking to expand their reach.

Companies Highlight Focus on Regulation and Player Experience

Ana Gaming already operates under Brazil’s federal licensing framework and has established a presence in the country through its gaming and sports betting brands. The company believes the addition of Imagine Live’s content strengthens its ability to provide a wider selection of entertainment options while maintaining compliance with regulatory requirements.

Nadiya Attard, Chief Commercial Officer of Imagine Live Group, described Brazil as a major strategic market for the company.

“Brazil remains one of the most exciting regulated markets in the global gaming industry, and we are thrilled to enter into this partnership with Ana Gaming as they continue their impressive growth journey. Their deep understanding of the local market, strong portfolio of brands, and commitment to responsible gaming make them the ideal partner for Imagine Live. We look forward to delivering exceptional live casino experiences to their players and building a successful, long-term relationship together.“

Attard said the partnership aligns with Imagine Live’s broader objective of working with operators that place importance on responsible gaming practices, customer experience, and sustainable long-term development.

Ana Gaming Chief Executive Officer Marco Tulio Oliveira said the agreement supports the company’s strategy of expanding its entertainment portfolio while operating within the rules established by regulators.

“The collaboration with Imagine Live complements our strategy of offering a robust entertainment portfolio that strictly adheres to regulatory guidelines. Delivering high-quality live casino experiences to our players is central to our mission, and this partnership reflects our focus on innovation and the security that is fundamental in a regulated market“, stated Marco Tulio Oliveira, CEO of Ana Gaming.

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Shared Growth Ambitions in the Brazilian Market

The collaboration combines Ana Gaming’s established position in Brazil with Imagine Live’s live casino technology and production capabilities. Both companies stated that the agreement reflects a shared objective of delivering premium entertainment while contributing to the development of Brazil’s regulated gaming sector.

Ana Gaming is headquartered in Nova Lima, Minas Gerais, and serves Brazilian customers through its portfolio of betting and gaming brands. The company has built its presence through licensed operations, responsible gaming initiatives, customer service programs, and marketing activities that include sponsorships in Brazilian football and cultural events.

For Imagine Live, the agreement expands its footprint in Latin America and strengthens its presence in one of the region’s most closely watched regulated gaming markets.

Source:

“Imagine Live and Ana Gaming Partner to Expand Premium Live Casino Offering in Brazil“, imaginelive.com, June 15, 2026.