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Live88 Enters the Live Casino Market with New Brand and Robust Portfolio

Posted on May 15, 2024 | 8:38 am

Live88, an innovative newcomer in the live casino sphere, has made its grand entrance, presenting a dynamic range of customizable options across various live table games, with a vision to redefine the gaming experience for players. The entity behind Live88 operates under licenses from both the Malta Gaming Authority and the Isle of Man Gambling Supervision Commission, ensuring adherence to stringent regulatory standards.

This fresh brand is dedicated to delivering top-tier live casino titles to operators, offering bespoke tables that can be fully tailored and branded to suit specific preferences. Alternatively, utilizing Green Screen technology, operators can effortlessly furnish a branded background for a high-quality live casino ambiance.

Engineered to adapt seamlessly to real-time gameplay, operators can seamlessly integrate uniquely customized products featuring responsive animated backgrounds, ensuring players enjoy an immersive and one-of-a-kind gaming journey. Live88 further pledges to empower operators with the ability to adjust bet levels on tables, catering to a diverse spectrum of player segments, from newcomers to esteemed VIP high rollers.

Fostering a sense of community, Live88 endeavors to introduce social elements to live casino gaming. Its product suite facilitates player convergence, fostering communal excitement and enjoyment, thereby enhancing engagement and retention rates for operators.

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Shining the Spotlight on Royal Riches Roulette

Debuting with a comprehensive selection of classic table games, Live88 unveils its latest gem, Royal Riches Roulette, which introduces an industry-first collection-style bonus game and generous multipliers.

In Royal Riches Roulette, four multipliers may randomly appear among the 37 standard numbers, each offering potential winnings of up to 1,000x upon landing on a winning number. Players accrue keys to initiate the bonus round, where multipliers of up to 500x are concealed beneath the game’s ten ornate relics.

Players then select from various symbols such as chalices, swords, scrolls, scepters, and more to trigger significant multiplier wins of up to 500x. The average bet amount is utilized for relic selection initially, followed by multiplication with the revealed multiplier thereafter.

Among Live88’s array of live dealer games are beloved classics such as Blackjack, Roulette, Baccarat, Dragon Tiger, Teen Patti, and Andar Bahar. This innovative product lineup will be accessible through Hub88’s aggregation platform across numerous global markets.

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Unrivaled Flexibility

Upon launching the new brand, James Corrie, Head of Live Games and RNG at Live88, said: “Whether it’s custom branded tables with dedicated live dealers in various languages or a fully equipped lobby featuring Live88 tables tailored to match a casino brand, we provide operators with complete flexibility and the highest-quality games.”

“Live casino enjoys immense popularity worldwide, and our offering elevates this vertical to new heights, fostering player interaction,” Corrie continued. “Our latest release, Royal Riches Roulette, epitomizes our dedication to innovation in the field, introducing industry-first features to players, and there’s more to come as we embark on this exhilarating journey.”

In recent years, live casino gaming has witnessed a surge in popularity, representing a significant leap forward from traditional online gambling. By melding real-time, human-led gaming with user-friendly interactive elements, it creates an immersive and authentic atmosphere, resonating with players across the globe.


“Live88 launches to shake up live casino market“,, May 13, 2024.

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