Swintt Extends its Presence via Kindred Group

In Q2 of 2023, the esteemed software provider, Swintt, solidified numerous new distribution deals, including the more recent with NetBet. This month, Swintt forges a partnership with Kindred Group, marking another stride in their journey. They will be supplying their games to Kindred’s platforms licensed by MGA, SGA, KSA, and later UKGC.

This collaboration brings a range of SwinttGames and SwinttPremium releases to its partner’s customers in Malta, Sweden, and the Netherlands. The United Kingdom is set to follow suit, expanding the brand’s reach in several pivotal regulated iGaming markets.

Kindred Group, boasting a player base of over 1.5 million active customers and renowned brands like Unibet, Maria Casino, and 32Red, stands as one of Europe’s foremost iGaming operators. Its commitment to responsible gambling aligns seamlessly with Swintt’s values, as both share a dedication to sustainable gambling practices and contributing to the broader community. The latter’s donation of a portion of The Crown slot’s revenue to charity is a tangible demonstration of this shared commitment.

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Beyond ideological alignment, players stand to benefit significantly from this partnership. Kindred’s game library now receives an exciting boost with the inclusion of captivating casino titles from its latest partner’s impressive lineup. This encompasses popular releases from the SwinttGames range, known for their engaging themes and innovative bonus features, including The Crown, the highly successful Aloha Spirit XtraLockTM, Candy Gold, and the recently launched hit, Electric Elements.

For those who prefer classic slots reminiscent of traditional land-based casino titles, SwinttPremium’s catalogue offers a wide selection. This includes beloved “Book” slots like Master of Books Unlimited and Seven Books Unlimited, alongside the recently unveiled Duolito Gardens. These Premium titles have garnered popularity in Dutch land-based gaming halls, and this partnership now enables Dutch players to enjoy their favorite slots online.

Commenting on the latest expansion, David Mann, Chief Executive Officer at Swintt, said: “We’re excited to be teaming up with an operator with the player base and industry standing of Kindred Group and are looking forward to having the opportunity to showcase our titles on all of the brand’s MGA, SGA, KSA and soon UKGC-licensed platforms.

“By making SwinttGames and SwinttPremium releases available to such a wide cross-section of customers, we’ll be able to further raise the profile of our brand across Europe while helping Kindred Group on its ongoing mission to deliver a safe and enjoyable online experience to all casino players.”

Gareth Jennings, Head of RNG Casino at Kindred Group, added: “At Kindred Group, we always try to collaborate with software providers that share our vision and ideas for the online gambling industry while also providing a secure, first-class gambling experience to customers across our full range of platforms.

“In Swintt, we believe we’ve teamed up with a company that delivers on both of these fronts and we’re really looking forward to adding their innovative range of titles to our Malta, Sweden, UK and Netherlands-facing brands to give players an even greater selection of casino games to choose from.”

Source:

“Swintt expands global distribution through Kindred Group partnership”, swintt.com, September 18, 2023.