iSoftBet Available with Eyas Gaming to Extend its Reach

iSoftBet, a company within IGT PlayDigital, has just secured a partnership with renowned brand Eyas, to provide the latter with its top-performing games and products.

Following the new deal, some of the best games from the iSoftBet’s portfolio and third-party content will be available across Eyas’ network, allowing its users to relish some of the most attractive content in the industry.

Established in 2020 by iGaming veterans, Eyas is a UK-based operator with a talented team of experts including individuals specialized in IT development, marketing, and customer operations. They have support from the Gauselmann Group – a leading provider of land-based slots and arcade operators in Germany.

The newest deal between the two companies will further reinforce the impressive success that iSoftBet has recorded in recent months. As a reminder, the company clinched deals with cutting-edge brands such as Lowen Play, Alphabet, and Casino Interlaken.

Commenting on the new deal, Lars Kollind, Head of Business Development at iSoftBet, said:

 “Off the back of this comprehensive partnership, Eyas’ customers are finally able to enjoy our impressive proprietary games selection and third-party offering.

“Our pioneering games will now feature across Eyas’ sites – including Merkur Slots and Merkur Casino in the UK – and reach new audiences, helping us on our mission to further awareness about our multifaceted portfolio.

On the other hand, Jack Anthony, Head of Product at Eyas, says that the company is thrilled with the deal that has been secured, allowing the brand to provide iSoftBet’s high-quality slot games across different sites. They expect customers to take advantage of the brand’s aggregation platform, which delivers a vast collection of gaming products from a selection of the industry’s leading brands.

iSoftBet is one of the most successful providers of online and mobile casino content with a clear “Serious fun” approach. The company is focused on providing experiences to the most successful and largest companies in the world. It is focused on the main values- respect, curiosity, and passion. This allows the brand to deliver fun experiences in a professional way while believing in employees, partners, and customers and putting them at the center of progress, sustainability, and overall growth.

The supplier has a portfolio of more than 150 slots and table options as well as a suite of over 8,000 third-party games via an advanced Game Aggregation Platform. The latter is known for providing online casinos with swift, one-time integration to over 70 online and mobile game providers such as EGT Interactive, Pariplay, and Ainsworth.

Source: “iSoftBet Goes Live with Eyas Gaming”. iSoftbet. August 11, 2022.