Greentube Extends its Reach with Playtech Agreement
Posted on May 21, 2020 | 8:16 am
Famous provider of gaming content and part of Novomatic Interactive, Greentube, has closed an agreement with Playtech to launch its full catalog of products via the former award-winning platform.
The exclusive deal will enable the provider to debut some of the premium titles such as Book of Ra deluxe™ andLucky Lady’s Charm™ deluxeas well asDiamond Link™: Mighty ElephantandCash Connection™ Charming Lady. This will allow both companies to continue with great achievements and worldwide success.
Another important point of the deal will be the availability of Greentube’s portfolio for customers in Poland, Spain, and the UK, after recent expansion in the Swiss market. With this step, the member of the Novomatic division will extend its presence in the European ground including Mexico, which seems to be one of the fastest-growing markets in Latin America.
From the Press
Both enterprises are optimistic about the future of the cooperation. On this occasion, Chief Games Officer at Greentube, Michael Bauer noted:
“Joining Playtech’s Games Marketplace creates significant advantages for both our businesses: Playtech’s customers will get access to our player-favourite titles that have proven to deliver strong results, while we will further accelerate our reach into key strategic markets.”
“We believe this step comes at exactly the right time, as more and more European jurisdictions regulate and the Americas promise much room for growth.”
Chief Operating Officer at Playtech, Shimon Akad said:
“We are very proud to have Greentube’s vast collection of both classic casino games and modern interactive content available through our Games Marketplace. These games will be a valuable addition to our portfolio, providing our partners with titles that appeal to audiences ranging from traditional land-based players to new online slot fans. Playtech’s scale and distribution is a powerful offering for potential partners, and this is a great example of our commitment to partnering with the right companies to bring great content to new and growing markets.”
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