Speaking on the latest deal, Robert Kooiman, Marketing Director at BetCity, says that the company is delighted to team up with Enteractive, something that will provide them the edge over competitors in the Dutch market. Enteractive is known for personalized one-to-one solutions that enable them to grow its relationship with players and ensure that they are the responsible choice for users. They are looking forward to a successful and long-term relationship.
At the same time, Francesca Raniolo, Senior Business Development Executive at Enteractive, added:
“We’re thrilled to be working with BetCity, an innovative and exciting brand, as they continue to grow in the lucrative Dutch marketplace. With the untapped potential of lapsed player accounts and the positive response we are receiving from the players, Enteractive is looking forward to making a considerable difference in active player revenues.”
BETCITY is one of the biggest international bookmakers, a well-known name with years of experience in the sector and a number of loyal clients. They are known for high rates and swift calculations, having a license from the Curacao Gambling Authority.
Source: “BetCity signs deal with Enteractive for Netherlands retention”. European Gaming. February 6, 2023.