LuckyStreak Strengthens US Presence With Lions Den Games

Live casino and iGaming aggregation provider LuckyStreak has secured a key partnership in the United States, joining forces with Lions Den Games, a veteran-owned e-commerce sweepstakes gaming platform. The collaboration allows LuckyStreak to bring its high-quality live dealer games and third-party content to the Lions Den Games ecosystem, further strengthening its presence in the rapidly expanding US sweepstakes market.

Lions Den Games operates under J&K Studios, a digital art and gaming company founded in 2018, which is now investing heavily in its online offerings. With four physical retail locations in Texas, J&K Studios is expanding its digital footprint by integrating LuckyStreak’s advanced live casino products alongside content from well-known developers like Tom Horn and Red Rake.

Through this partnership, J&K Studios is enhancing the Lions Den Games experience by combining digital art sales with an engaging sweepstakes model. Customers who purchase digital collectibles and artwork from J&K Studios receive Lions Den Coins (LDCs), which can be used to play more than 1,000 sweepstakes-enabled games, including slots, crash games, and LuckyStreak’s live dealer offerings.

Players have multiple opportunities to earn additional LDCs beyond their purchases. The platform rewards users for participating in leaderboard tournaments, completing various tasks such as daily logins and social media engagement, and watching advertisements. These incentives create an interactive gaming environment where users can maximize their playtime through various activities.

LuckyStreak has been an innovator in this space, developing extensive support for sweepstakes gaming and social casino formats. Its common wallet API accommodates multiple virtual coin formats, including single and double coin wallets, and supports both fiat and cryptocurrency transactions.

Commenting on the partnership, LuckyStreak CEO and co-founder Ady Totah emphasized the significance of this expansion:

“Our partnership with J&K Studios is an exciting step for us, as we continue to develop our footprint in this fast-growing vertical with operators who share our passion for creativity, entertainment and top-tier player experiences. Our content offering continues to expand and we are committed to reaching new audiences through our own sweepstakes-ready live dealer and third-party games.”

J&K Studios CEO Kevin Greenwood also expressed enthusiasm about the collaboration, stating:

“We are delighted to choose LuckyStreak as a valued partner on our platform. Our art unlocks access to a treasure trove of rewards and we are pleased to add even more highly-detailed and enjoyable games to our line-up. LuckyStreak was a fantastic partner from the get-go and we look forward to adding further titles to our offering in the future.”

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Since its inception in 2014, LuckyStreak has continuously refined its live casino operations. Broadcasting from a high-tech studio in Riga, the company offers a premium live gaming experience across blackjack, baccarat, and roulette, with over 150 professional dealers providing immersive gameplay.

Recently, the company launched an upgraded version of its flagship Live European Roulette, optimizing the game for mobile players with an intuitive portrait-mode interface, enhanced controls, and multiple camera angles for a more immersive experience.

Source:

“LuckyStreak expands in US with Lions Den Games sweepstakes launch“, luckystreaklive.com, February 28, 2025.