BetMGM, a leading sports betting and gaming platform founded by the joint venture between MGM Resorts International and GVC Holdings, has opted for Evolution Gaming as a strategic partner in the fast-growing US live casino market. According to the latest deal penned by the two companies, Evolution’s diverse portfolio of live dealer products will be available across all BetMGM’s brands in the USA.
Evolution Gaming Chosen By BetMGM As Live Casino Provider
Extending Line-Up Of Live Dealer Games
The world’s largest and most renowned provider of live casino solutions Evolution Gaming believes that the most recent agreement with BetMGM is a natural extension of the Group’s productive collaboration with one of the GVC Holding’s brand. Namely, the newly signed deal will extend the existing lineup of live dealer tables catered to BetMGM customers in New Jersey by Ezugi, which became part of Evolution Gaming at the start of 2019.
Established in July 2018…
…BetMGM has taken full advantage of the new opportunities brought by the U.S. Supreme Court’s decision to overturn the U.S. federal Professional and Amateur Sports Protection Act (PASPA). The cooperation with Evolution Gaming will see Evo’s extensive range of live tables and an exciting line-up of its unique show-style games available to BetMGM’s numerous customers, including clients of sister brands Borgata Online and Party Casino. Naturally, all games are intended to be streamed from Evolution’s NJ ultramodern studio.
Johan Nordstrom, Chief Executive Officer at Evolution GamingMalta, stated:
“We are honoured to have been chosen by BetMGM to be partners in the fast-developing US live gaming market. This is a natural extension of our existing relationship with GVC Holdings’ brands.”
It is expected that the future partnership between Evolution and BetMGM will bring them a top position not only in the New Jersey market but also in Pennsylvania and Michigan, all the more so, Evo’s studios in these two states are set to be launched in the coming months.
Top-Notch Live Casino Services
GVC operates both online and in the retail sector, being one of the world’s largest sports betting and gaming groups. Among the internationally renowned brands run this company are such big names as bwin, Coral, Ladbrokes, PartyCasino, party poker, CasinoClub, Foxy Bingo, Gala, and many other online casinos.
By the way, the acquisition of Ladbrokes Coral in March 2018 brought GVC the title of the UK’s biggest high-street bookmaker. When it comes to BetMGM, it was launched as a joint project with MGM Resorts International and makes an important part of GVC’s portfolio.
Speaking of the agreement with Evolution, Matthew Sunderland, Vice President of Gaming for BetMGM, said:
“BetMGM was formed with a very clear objective: to lead sports betting and online gaming in the United States. As the undisputed leader and innovator in Live Casino services for digital gaming, Evolution, is the perfect fit for us.
Evolution offers everything we need to enable our brands to roll out an extremely rich, world-class online live gaming experience across the US and their new state launches roadmap is very much in accord with our own alongside building on our current leadership position in Gaming in New Jersey.”
Source: “Evolution Gaming and BetMGM Sign Agreement for US Market“. Evolution Gaming. August 28, 2020.