NeoGames to Supply PlayLive! Online Casino in Pennsylvania

Aspire Global, a subsidiary of gaming powerhouse NeoGames, has announced it signed an agreement with The Cordish Companies to supply PlayLive!, the online casino that the company operates in the state of Pennsylvania.

The agreement stipulates that PlayLive! will benefit from the full suite of iGaming products provided by Aspire Global, including Privileged Access Management (PAM), CRM aggregation and data analytics products. Moreover, the deal includes the full library of games supplied by the provider.

PlayLive! launched in 2020, soon after The Cordish Companies unveiled several land-based Live! Casino venues in the cities of Pittsburgh and Philadelphia. Then, at the start of 2021, the American company proceeded with the grand opening of Live! Casino & Hotel Philadelphia.

Soon after the launch of PlayLive!, The Cordish Companies reached a landmark agreement with NetEnt, the powerful supplier of casino games, and then a deal with Evolution, the world’s largest provider of live casino content.

The Cordish Companies is a very old U.S. company, it was founded all the way back in 1910, and it deals in real estate development and entertainment. They own several hotels in casinos in multiple states.

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Speaking about the deal, Tsachi Maimon, President and Head of iGaming at NeoGames, declared himself “incredibly excited” to kick off the partnership with PlayLive! Casino, adding that the agreement will take the casino’s offering in Pennsylvania “to the next level.”

“With this complete migration onto our iGaming products and services, it truly reinforces the strength of NeoGames and our overall proposition following the acquisition of Aspire Global,” Tsachi Maimon added.

Moreover, a couple of months ago Aristocrat Leisure Limited, the Australian gaming giant, announced that it would be acquiring NeoGames for 1.20 billion dollars. The deal with PlayLive Casino is the first major agreement announced by the provider since that news.

Rob Norton, President of the Cordish Gaming Group, also expressed his belief that the agreement with NeoGames will manage to take the casino’s iGaming offering “to new heights” and described the portfolio provided by the supplier as “impressive”.

Source:

“NeoGames’ Aspire Global to Provide Complete iGaming Solution to PlayLive! Casino and migrate iGaming operations in Pennsylvania“. NeoGames. June 20, 2023.