Bragg Gaming Launches Content In New Jersey With DraftKings

Bragg Gaming Group, the Canadian business-to-business iGaming technology and content supplier, has announced that its footprint in the United States has grown once again after its content launched with DraftKings in the state of New Jersey.

The two companies had already been working together in North America, but now the supplier’s content will be available to players in New Jersey through the online casino operated in the state by DraftKings.

The content supplied by Bragg Gaming includes very successful titles such as Girl with the Golden Eyes, Egyptian Magic and Fairy Dust, all developed by Atomic Slot Lab studio, which was acquired by the Canadian company.

Bragg Gaming had also launched its new Remote Game Server technology with DraftKings last year in Michigan, and the Canadian company has also launched its content in this state in partnership with BetMGM.

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In the press release which announced the New Jersey launch, Bragg Gaming noted that the online casino market in this state is expected to generate over 1.8 billion dollars in gross win during 2023, according to data released by H2 Gambling Capital.

Speaking about the New Jersey Launch, Lara Falzon, President and Chief Operating Officer at Bragg Gaming Group, said that this moments “demonstrates the continued success” of the company’s initiative of expanding already existing relationships that it had with North American casino operators.

“The rollout of our new RGS technology and content in the market with DraftKings is an important step forward in expanding the availability of our new U.S. content to a new group of players in one of the country’s largest iCasino markets,” Lara Falzon added.

Bragg Gaming Group started under the name of GiveMeSport and became more visible on the international iGaming market in 2018, when it acquired content supplier Oryx Gaming. Since then, the company has expanded its production capabilities even further by acquiring suppliers such as Wild Streak Gaming, Spin Games, Atomic Slot Lab and Indigo Magic.

Bragg Gaming is currently licensed in several regulated iCasino markets all around the world, including in New Jersey, Pennsylvania, Michigan, Ontario, the United Kingdom, the Netherlands, Germany, Sweden, Spain, Malta and Colombia.

SOURCE: “Bragg Gaming Extends New Content Rollout Following Launch with DraftKings in New Jersey“. Bragg Gaming. January 30, 2023.