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SoftSwiss To Boost its Suite with BetGames

Posted on September 22, 2023 | 7:39 am
softswiss-adds-betgames-live-dealer-content-to-game-aggregator

The SOFTSWISS Game Aggregator is excited to announce its strategic partnership with BetGames, a leading provider of live dealer betting products. This collaboration marks a significant milestone for both companies, as they aim to enhance player experiences and broaden their global presence. The move comes shortly SOFTSWISS updated its tournament tool.

In line with their commitment to offering diverse gaming content for clients and their players, the SOFTSWISS Game Aggregator now provides access to an enriched collection of live dealer betting games through this new partnership. This move aligns perfectly with the findings of a recent survey, which highlighted that 73% of clients consider a varied portfolio of games and providers to be a crucial factor when choosing an iGaming supplier. As a result, this partnership represents a seamless progression in meeting client demands.

Operators utilizing its aggregated content can now tap into BetGames’ impressive product lineup, which includes standout titles such as War of Bets, the flagship Lotto range, and the recently introduced Instant Lucky 7. Additionally, the new partner offers a range of engagement tools like ‘Cashback’ and ‘Bonus’ options, allowing players to recover a portion of their wagers and enhancing their chances of winning.

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Shared Focus

BetGames shares a common dedication with the Game Aggregator in creating their own player engagement tools, exemplified by the introduction of its Tournament Tool earlier this year. Together, the partners are united in their shared mission to elevate the gaming experience, forging a dynamic and winning synergy.

Tatyana Kaminskaya, Head of SOFTSWISS Game Aggregator, says this integration will expand the content choices available in clients’ casinos and deliver an excellent gaming experience with live-dealer betting games for players. They are confident that the collaboration between the SOFTSWISS Game Aggregator and BetGames will prove mutually beneficial for both partners.

Yury Mikhaylov, VP CIS at BetGames, shares: “Through this collaboration, we aim to set new industry benchmarks by integrating our full suite of games with the SOFTSWISS Game Aggregator, and bring an exceptional gaming experience to players worldwide. This deal is a great fit for both parties, not only owing to our leading positions in the respective fields, but also due to the alignment of our growth plans.”

Source:

“GAME AGGREGATOR ENHANCES ITS PORTFOLIO WITH BETGAMES”, softswiss.com, September 19, 2023.

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