Another auspicious agreement between two leading brands, Playtech and Alea, has just been signed. According to the agreement, customers will have an opportunity to enjoy enhanced gaming experience and premium live casino content.
Alea Powers its Live Casino Catalog with Playtech Content
Details of the Deal
The most recent agreement will allow Alea to enrich its gaming portfolio with live dealer content while including a selection of Playtech titles. Additionally, players will also have a possibility to test engagement tools, optimized for personal gaming experience and regular communication between customers. It is possible through different channels such as push notifications and in-game messaging.
Reacting on the new deal, Alea’s co-founder, Alexandre Tomic mentioned:
“Playtech Live Casino are a real pillar of the online casino industry and will make a valuable addition to our portfolio. We are delighted to be able to offer their Live games to our players.”
Head of Innovation for Live Casino at Playtech, Kevin Kilminster expressed his opinion:
“We are very pleased to be working with Alea and to be bringing our range of Live Casino games to such a wide audience. Live Casino is about more than just the games themselves – it’s about creating a truly immersive experience, and that’s what we want to deliver for SlotsMillion players. The last 12 months has been our busiest ever in terms of new game releases, and we’re confident that SlotsMillion players will enjoy experiencing some of our most innovative, engaging content yet.”
Alea is a forward-oriented supplier of online casino solutions for the market. It is well-versed in producing full-licensed and optimized gaming products for its clients, with the highest performance and premium quality. With more than five years of experience in the industry, the company promises to make a difference and expand its presence in the future.
Playtech, on the other side, is a top-notch provider of casino software for a number of operators in the market. It is specialized in delivering poker, sports betting, live casino, and bingo solutions. The company is expanding rapidly with the current presence in 19 locations all over the world. It is listed on the London Stock Exchange.
Source: “Alea to expand its Live Casino portfolio with Playtech content”. Playtech. May 18, 2020.