British Columbia Lottery Corporation Expands Offering with Everi Digital
Posted on April 22, 2021 | 12:28 pm
The British Columbia Lottery Corporation (BCLC), the state-owned Canadian gambling operator, has decided to expand its offering with new video slots from Everi Digital, the online gaming division of Everi Holdings.
The contract between the two parties will see Everi Digital become the third content supplier that provides video slots for PlayNow.com, the online casino that is operated by the British Columbia Lottery Corporation.
Moreover, Everi will also provide land-based slot games for the BCLC, but the main impact will be online, where it is set to become the largest provider of three-reel stepper products to PlayNow.com.
In fact, thanks to this new deal, players throughout British Columbia will be able to enjoy ten times more stepper games than before. Also, the online casino will benefit from a much expanded video slot offering.
Further Expanding the Digital Gaming Business
Everi Holdings was formed back in 2015 through the merger of two companies that have been involved in the casino industry for decades: Global Cash Access and Multimedia Games. The company not only offers content and software for both online and offline gambling, but also develops financial technology and player loyalty solutions.
Speaking about the new contract with the British Columbia Lottery Corporation, David Lucchese, Executive Vice President of Sales, Marketing, and Digital at Everi Holdings, revealed that this partnership proves that his company is continuing to make efforts to further expand the digital gaming side of the business.
Making New Millionaires in Canada
In February, the British Columbia Lottery Corporation revealed that it has made a new millionaire in West Vancouver thanks to its Lotto 6/49 game. The lucky lottery is named Leslie Hasman, and he hit the big win on the draw that took place on December 30, 2020.
He won no less than 9.3 million Canadian dollars, but he was unaware of the lucky strike until several weeks after the actual draw. In fact, he happened to be shopping at a local 7-Eleven and when he casually decided to scan his ticket. He bought the ticket in a Lotto pack worth just 10 dollars.
In 2020, lottery players in British Columbia claimed more than 106 million dollars in winnings from Lotto 6/49. The BCLC regulates and manages commercial gambling in British Columbia, and it also operates online through PlayNow.com, a secure, regulated, online and mobile casino.