SoftSwiss, a leader in providing casino and sportsbook solutions, is happy to present its achievements in 2022. The end of the year is approaching, and the company already has more than 1400 employees, with a presence in four countries, and over 600+ powered websites.
The company made great progress during 2022, launched new products, and earned a greater reputation in the market.
SOFTSWISS has introduced a new product for player retention – the Jackpot Aggregator. Thanks to the regular jackpot campaigns, Total Bets and KPIs enhanced by 15%, boosting business revenue.
The SOFTSWISS Game Aggregator was recognized as the Best Aggregation Platform in 2022 and it now offers 13,000+ titles from 180+ providers. Only during the year, this company boosted its presence in the European continent, entered the Latin American market, and commenced operations in the Asian region.
The Casino Platform was updated in 2022 to expand its functionality and benefit from new tools. This autumn, the company announced the Event Streaming feature, which enables clients to follow any kind of casino activity in real-time.
Other products unleashed by the brand are the In-Game Currency Conversion feature, Tournament Tool, and Bonus API, opening new business chances for iGaming operators.
In December, the brand also introduced SOFTSWISS Sportsbook, a progressive sports betting solution. Moreover, the company launched excellent bonuses including Lootbox Bonus, Hunting Tournaments, and Freebet Booster. The end of the year saw the company’s sportsbook recognized as Rising Star at SBS Awards Latinoamerica.
Affilka by SOFTSWISS, cutting-edge affiliate management, and tracking software, celebrates 200 clients in its suite with impressive results through regular migrations. It expanded its reach by delivering support for poker brands to support them collect, storing, and processing user data. The product earned the title of Best Affiliate Tracking Software at the SiGMA Balkans & CIS Awards 2022.
SoftSwiss has also received a prize for the Workplace of the Year at the SiGMA Europe Awards 2022. This recognition celebrates the brand’s strong commitment to ensuring the well-being and promising the professional growth of its workers
Commenting on the milestones, Andrey Starovoitov, Сo-CEO at SOFTSWISS, notes that the company is closing the year on a high note, and they are confident that 2023 will be similarly rewarding for the brand. This year, their core products –Game Aggregator and the Casino Platform – have proven to be hit with recording results in terms of Total Bets and GGR.
He added:
“We launched a new product – the SOFTSWISS Jackpot Aggregator to see a significant positive impact on online casino KPIs and player retention during its first year in operation. Throughout the year, we worked to fine-tune our product portfolio to offer iGaming businesses innovative, secure and flexible solutions.
It was great to be back at exhibitions, as it is always a pleasure to interact with partners and clients face-to-face. We hope to have even more meetings and interesting deals next year.”
Source: “SOFTSWISS 2022 YEAR IN REVIEW: INNOVATION, GROWTH, DEVELOPMENT”, SoftSwiss, December 22, 2022.