Software giant, NetEnt, has increased its presence in the Pennsylvania market by reaching an agreement to include their video slots in tribal operator Wind Creek Casino’s iGaming offering. The provider’s games have also been available in Canada since 2018, through an agreement with International Game Technology and the British Columbia Lottery Corporation.
NetEnt Strengthens United States Presence with Wind Creek Online Casino
Boosting Market Share
NetEnt entered the PA market last year, and it has proven to be a very successful decision. Wind Creek’s online casino is owned by the Poarch Band of Mission Indians and operated through its Wind Creek Hospitality subsidiary.
The subsidiary operates several land-based venues like Wind Creek Casino & Hotel Atmore, along with other establishments in Wetumpka, Montgomery and Nevada. They have over 4,000 employees across several casinos in the U.S. states of Alabama, Nevada and the Caribbean Island of Aruba.
NetEnt is one of the world’s most commonly used online software providers; its successful video slots are included in hundreds of casinos around the world. It has over 700 employees in offices located in Sweden, Gibraltar, Ukraine and Malta.
Brian Kraft, NetEnt Americas Commercial Vice President, said: “It’s a major achievement to be supporting Wind Creek in its online journey. The deal underlines our status as a go-to supplier in Pennsylvania both with established operators and emerging brands. Given the strong performance of our content with local players, this partnership will no doubt see Wind Creek make a big impact in the online landscape.”
Ken Rohman, Chief Marketing Officer at Wind Creek Hospitality, added: “It’s an exciting time to be adding iGaming to our offering in Pennsylvania’s online arena, and with NetEnt’s portfolio of market favourite casino games we are in a strong position to quickly gain market share. We look forward to working with their knowledgeable team to build on our offering and deliver a first-rate online experience to our players.”
Acquisition Still Pending
Meanwhile, NetEnt is in the middle of a major event as Swedish live dealer specialists Evolution Gaming have made an offer worth over 2 billion dollars for the company.
NetEnt chairman, Mathias Hedlund, welcomed the bid and seemed quite enthusiastic about the prospect of creating a leading global business to business provider of online casino solutions.
Source: “NetEnt cements US footprint with Wind Creek online launch“. NetEnt. September 22, 2020.