NetEnt Presents Brand-New Live Casino Lobby For Truly Immersive Experience

Leading provider of premium gaming solutions NetEnt has further enhanced its live casino offering. The Swedish company has introduced a brand-new player-oriented lobby intended to take the player’s experience to the next level of engagement.

The new live casino lobby puts punters literally front and center thanks to the fresh design with an intuitive user interface, as well as the Mini-Lobby, which provides for seamless navigation between different games.

Created with the most demanding players in mind…

…it lets patrons monitor the latest developments and take advantage of the important information on the tables such as winning numbers, available seats, bet limits, and the number of active players. Thanks to the dynamic table tiles enriched with live images of the game presenter, users can count on a truly immersive experience reached through a more intuitive table ordering that helps cross-promote various titles.

Inspired by the idea of boosting player engagement by providing more opportunities to play, the new lobby also enables online casinos and other operators to choose from a range of generic branding options available to all partners or to opt for a fully customized environment.

Commenting on the new Lobby, Andres Rengifo, Director of NetEnt Live said:

“As the core of the live casino, the lobby is a vital element to get right. It makes a huge difference – from the first visit to the long-term – to the levels of a player’s engagement as well as their experience and brand perception. We believe we’ve created the perfect lobby environment to help set up the ultimate live casino player journey.”

Aiming to strengthen its global presence, Net Entertainment makes every effort to grow in existing regulated markets and reach new audiences, of which Croatia became the most recent one.

At the moment, the Group holds licenses and product certifications in many parts of the world including the UK, Mexico, and the USA (New Jersey and Pennsylvania). When it comes to online casinos in Canada, residents of British Columbia can currently access the brand’s full suite of Live Dealer games streamed from the studio in Malta.

As for new releases…

…in 2019, the developer rebranded and revamped one of its most popular games ever – Blackjack Common Draw, which is now available as Blitz Blackjack. In addition to that, a unique Auto-Roulette studio was launched, offering visitors to try 3 different wheels in one place: Classic Auto-Roulette, Rapid Auto-Roulette, and VIP Auto-Roulette.

Source: “NetEnt Live unveils new-look lobby to boost player engagement“. NetEnt. May 15, 2020.