BETER Nominated As Best Live Streaming Supplier at SBC Awards

BETER, the increasingly popular supplier of next-gen betting and gaming products, has announced that its efforts were rewarded with three nominations at the upcoming SBC Awards.

The international company will compete for awards in the following three categories: Esports Supplier of the Year, Live Streaming Product/Supplier and Industry Innovation of the Year.

Gal Ehrlich, the Chief Executive Officer of BETER, declared himself “absolutely delighted and proud” to receive the three nominations and added that the “prestigious group” of shortlisted companies was selected from hundreds of candidates.

“This nomination is a testament to BETER team’s hard work to provide the industry with the most reliable and engaging fast sports and esports, live casino and gaming products,” Gal Erlich added.

The 2022 SBC Awards ceremony will take place in Barcelona, at the Palau Nacional, on September 22. The awards recognize the achievements of operators, affiliates and suppliers throughout the year. There will be 45 different categories at this year’s SBC Awards, and the winners will be selected by independent judging panels of industry leaders.

BETER is a supplier that has four distinct divisions, all united by the aim to continuously innovate: BETER Esports, BETER Sports, BETER Gaming and, last but not least, BETER Live.

The company’s live casino division hit the market in November 2021, announcing the development of a series of innovative live dealer games. The titles were officially launched in December 2021 and the company’s portfolio currently includes Roulette, Blackjack, Top Card and Baccarat.

Before getting into the live casino vertical, BETER was well-known in the gaming industry as a supplier of data and content for sportsbooks, with big clients such as Sportradar, Bet365, M88, William Hill and Fortuna Entertainment Group.

The live casino division of BETER is led by Anna Vikmane, who has previously worked at Playtech, the global supplier of slots and live dealer games, and Entain, the British gambling giant. BETER Live features proprietary in-house technology, which guarantees reliability and an uptime of over 99.8 percent. The company’s live dealer games are broadcast in full-HD and 4K resolutions, but also with lower bandwidth options for markets that require such adaptations.

SOURCE: “BETER Has Been Shortlisted for SBC Awards 2022“. BETER. July 8, 2022.