PointsBet, the Australian online bookmaker and iGaming services provider, has confirmed that it is currently negotiating the sale of its Australian trading business to NTD Pty Limited, the company that owns and operates Betr.
The confirmation comes after there has been media speculation regarding the deal, estimating that the transaction would be worth around 250 million Australian dollars.
However, PointsBet underlined that the current talks are “incomplete and preliminary in nature” and added that there is no guarantee that the undergoing negotiations will result in an actual transaction.
Moreover, the Australian company also stressed that “any potential transaction will be assessed in the context of PointsBet’s global strategy and opportunities”. The move could allow NTD to enter the United States market after PointsBet made significant efforts to boost its presence in the region by contracting Shaquille O’Neal, the former NBA superstar, for its marketing campaigns.
Betr, the wagering operator owned by NTD Pty Limited, has applied for a West Australian wagering license in October but its bid was eventually unsuccessful as it was withdrawn just hours before the final decision.