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Ezugi Launched In Estonia As Part Of Ambitious 2020 Plan

Posted on August 29, 2020 | 8:57 am

After completing game certification for the rapidly-evolving Estonian market, live casino provider Ezugi has successfully launched in this Baltic country via a partnership with a popular Pay N Play brand. According to the deal, players will initially get access to a range of blackjack, roulette, and baccarat tables while other titles are planned to be added in the following months.

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Disrupting The Market

Ezugi, which was acquired by Evolution Gaming at the very beginning of 2019, has managed to retain its autonomy and now continues to work as an independent brand within the Group. Just a couple of weeks ago, the company rolled out its portfolio in Lithuania, so entering neighboring Estonia seems a natural step.

People who run that went live last year see the agreement with Ezugi as a great way to diversify its game library and offer players in different parts of the world incredibly immersive premium titles streamed from the company’s state-of-the-art studios including the latest Bucharest production hub.

Pang Gohat, Ezugi’s business development director commented:

“This is a great partnership for Ezugi, aligning our company and games with an Estonian operator that takes a similar approach to disrupting the market and delivering the best possible experience to players. This is also our first customer operating in the Estonian market, which is gathering pace and a really interesting proposition for us.

“Therefore it is great to see our live casino content line up alongside more than 2,000 other titles in what is an undoubtedly impressive game portfolio. Live casino is becoming increasingly popular in markets around the world and it’s good to see bolstering its proposition with our titles.”

Gesa Koch, Head of Casino at added:

“We are a new player in the global online casino market but due to our goal of delivering a simple, intuitive online casino with outstanding design, fun features and a great choice of games we have already enjoyed great success.

“At the heart of this is our game lobby and we are delighted to have partnered with Ezugi and to be able to offer its engaging and entertaining live dealer games to our players. We are in no doubt its games will be a big hit with our customers.”

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Strategic Agreements

Following the ambitious plan for 2020 revealed by Pang Gohat at the beginning of the year, Ezugi has already penned an array of strategic agreements. One of the latest deals is the one sealed in May with GrooveGaming, a Malta-based casino content aggregator with extensive coverage of major regulated markets worldwide.

Besides a variety of popular brick-and-mortar classics like blackjack, Casino Hold’em, roulette, and baccarat, this software provider offers a range of engaging games beloved in Asia: Teen Patti, Andar Bahar, and Dragon Tiger. In addition to that, Ezugi’s portfolio comprises Keno and lottery-style Lucky 7 and Bet On Numbers.

Source: Press release. Ezugi. August 24, 2020.

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