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Digitain Unveils Imagine Live, Its Live Casino Subsidiary

Posted on February 17, 2023 | 8:15 am

Digitain, the international supplier of software platforms for sportsbooks and online casinos, has announced that it is ready to enter the live casino market with the launch of Imagine Live.

The new brand will work as a subsidiary of Digitain and it will basically provide casino operators with games that are webcast from a studio. The new service was first presented at the ICE London 2023 trade show, where the company showcased three live casino titles: Blackjack, Dynamite Roulette and Pirates Plunder.

While Blackjack isn’t much of an innovation in this field as it is found in the offering of every live casino supplier, Dynamite Roulette is not just another live roulette game, it is a rather unique game as it provides a multiplier on a wheel of chance. Pirates Plunder is also an unique game, it also employs a wheel mechanic but it is a game show with an eliminator round.

Speaking about the launch of Imagine Live, Matthew Charlesworth, the Global Chief Executive Officer of the new brand declared himself “excited” to be showcasing the products at ICE London 2023. He also added that the company will “focus on new experiences” and innovations, concluding with a bold statement: “We absolutely will not just be another supplier.”

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New Chief Revenue Officer

At the same time, Digitain also announced that it has appointed a new Chief Revenue Officer: Iain Hutchinson. The new executive has over 20 years of experience in technology start-ups, sports betting, digital marketing, live trading and also sports betting affiliates.

The new Chief Revenue Officer will have to drive significant revenue growth at Digitain and also lead organizational transformations along with developing strategies for the company’s future.

Speaking about the appointment, Vardges Vardanyan, Founder of Digitain, declared himself “thrilled” to have Iain Hutchinson in his team. “His expertise will be invaluable as we continue to grow our business and expand our reach globally,” Vardges Vardanyan added. “Iain’s track record speaks for itself and we are confident that his leadership and vision will help drive Digitain to even greater heights.”

Digitain was founded all the way back in 1999 in Armenia and it has grown into an international supplier of sportsbook and gaming platform technology. The company currently delivers a wide range of products for several verticals such as sportsbook, casino, live casino and esports. Digitain employs more than 1,800 people in its various offices and has over 150 partners in the online gaming industry.

SOURCES“Digitain Unveils Live Casino Studio Imagine Live“European Gaming. February 9, 2023.

“Digitain Welcomes Iain Hutchison as Chief Revenue Officer“Digitain. February 7, 2023.

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