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BETER Live Signs New Partnership with FAVBET

Posted on September 21, 2023 | 8:14 am

BETER Live, the fast-growing supplier of live dealer games for online casinos, has announced that its global footprint has further expanded thanks to a new agreement with FAVBET, a popular online casino and sportsbook brand.

The deal will see BETER Live provide FAVBET with its portfolio of interactive live casino titles, which at the moment includes more than 20 games. Among these titles we can mention Gravity Blackjack and Gravity Roulette, which have proven very successful so far.

The live casino titles provided by BETER Live are made special by their game presenters, who have all been trained to high standards and know how to keep players entertained by chatting with them throughout the game.

FAVBET has been working with the supplier before as it recently launched a dedicated Roulette table provided by BETER Live, a table which has been specifically designed and built to cater to the preferences of Ukrainian players. The localized game has generated a great response from players in the region, with conversion rate going up by almost 40 percent and organic traffic increasing four times compared to the supplier’s regular roulette.

The success of that initial partnership convinced the two sides to expand their agreement to the whole live casino portfolio provided by BETER Live, strengthening their collaboration for the foreseeable future.

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A Big Hit

Anna Vikmane, Director of BETER Live, revealed that shortly after having launched the first live casino games from the supplier, FAVBET “could see they were a big hit with its customers.”

The BETER Live executive also declared herself “delighted” to have signed this partnership and described FAVBET as “one of the most recognised brands in the Ukrainian market and one that players trust.”

FAVBET released a statement regarding the partnership with BETER Live, describing the supplier as one that “is successfully blazing a trail in the live casino space.” The casino and sportsbook operator also acknowledged that BETER Live “has earned a reputation for delivering quality and its live casino titles really are second to none.”

BETER Live started out in November 2021 one month later the brand launched its first live casino titles. The live casino supplier is a division of BETER, a company that has been providing betting and gaming products for a few years. The company was well-known in the industry as a top provider of data and content for sportsbooks, with big brands such as Sportradar and M88 among its clients.


“BETER Live partners with FAVBET in major boost to operator’s live casino offering“,, September 18, 2023.

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