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Pragmatic Play Signs New Partnership with JK Bet

Posted on December 13, 2022 | 11:13 am

Pragmatic Play, one of the world’s most prominent suppliers of live dealer games and slot games for online casinos, has announced that its global reach has expanded through a new partnership with JK Bet, an online sportsbook and casino from Brazil.

The deal between the two parties comprises all the verticals that are present in Pragmatic Play’s offering, including virtual sports, slot games and live casino titles. That means the operator will get full access to the supplier’s portfolio, including recent slot releases such as Sword of Ares and Big Bass – Keeping it Reel, along with established titles like Sugar Rush and Gates of Olympus.

Moreover, Pragmatic Play’s live casino titles will also be available on the operator’s website, including extremely popular titles such as Sweet Bonanza CandyLand and Mega Wheel along with more recent releases like PowerUP Roulette.

The agreement also includes the virtual sports component offered by Pragmatic Play, which features entertaining titles such as Force 1 along with football matches, horse and greyhound races and other popular sports rendered in 3D.

The South American market is extremely important for Pragmatic Play, the supplier has multiple partnerships in this region, while Brazil is one of the biggest markets in Latin America.

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Great Business

Speaking about the partnership with JK Bet, Victor Arias, Vice President of Latin American Operations at Pragmatic Play, declared himself delighted to have added this operator to the company’s list of partners in the region and also underlined the importance of this market for the supplier.

Caio Felipe, Chief Executive Officer at JK BET, described the content provided by Pragmatic Play as “high quality” and also pointed out that having secured three verticals in a single deal is “great business” for the operator.

Pragmatic Play was formed in 2015 as a developer of video slots. The company entered the live casino industry in 2018, when they acquired Extreme Live Gaming, a live dealer content developer based in the United Kingdom.

The company has developed into a well-known brand all around the world and now it releases up to seven new slot titles every month, along with live casino tiles and bingo products. The supplier recently opened a new office in Malta, located in the very center of Sliema, with a surface of 950 square meters and 75 employees.



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