The Malaysian Ministry of Youth Sports (KBS) has launched Esports Integrated (ESI), an initiative that will definitely change the Esports environment and market in the country. ESI will redefine the Esports ecosystem in Malaysia, providing better regulatory framework and guidelines.
The platform was set up by KBS in cooperation with Impact Integrated, a Malaysian company which operates a social impact agency, digital media and traditional radio platform, along with an ecommerce platform for local homegrown products.
The first phase of the project is already underway, and it started with a brand-new website which will include a platform to manage and centralise the esports ecosystem. Betting on Esports events is becoming more and more popular around the world, with several online casinos and sportsbooks offering odds on such tournaments.
That platform will also be able to host tournaments with its fully operational engine, and in time that will lead to forming the Malaysia Esports Circuit, a professional environment for developing competitive Esports events.