Playtech Enters Sixth US iGaming State With Launch

Playtech has extended its footprint in the United States by launching its iGaming offering in Connecticut, marking its sixth regulated state entry as the company continues to build out its presence in the region.

The move follows the company securing an Online Gaming Service Provider licence from the Connecticut Department of Consumer Protection, enabling it to deliver its products through licensed operators in the state. This step adds to Playtech’s recent expansion activity and reflects ongoing efforts to grow within regulated jurisdictions across the US.

The company had previously expanded into Delaware toward the end of 2025, and the Connecticut rollout continues that trajectory. According to company materials, this broader push aligns with a strategy focused on scaling operations where regulatory frameworks support online gambling.

The Connecticut launch contributes to Playtech’s growing network of partnerships with operators already active in regulated US markets. By increasing its geographic coverage, the company strengthens its ability to provide content and services across multiple jurisdictions through existing and new collaborations.

Its offering in Connecticut includes a range of casino content that combines exclusive titles with games already proven in other regulated markets. These products have been designed to meet local regulatory standards while maintaining consistency with Playtech’s broader portfolio.

Jonathan Doubilet, General Manager, USA at Playtech, commented: “We are thrilled to expand our presence into a sixth U.S. state. Connecticut is a well-established iGaming market with a vast player-base that we anticipate will engage strongly with our first-class offering. It’s a source of pride that our most valued partners continue to place trust in us to reach the high standards the U.S. iGaming market demands.”

The addition of Connecticut also supports Playtech’s objective of delivering localized content alongside scalable platform solutions. Its model relies on supplying operators with tailored gaming experiences, including both bespoke developments and established titles adapted for different markets.

The company’s financial results for 2025 highlight the importance of the US market in its overall performance. Revenue from the United States nearly doubled during the year, reflecting increased activity across operator partnerships and continued demand for its technology and content offerings.

Playtech’s expansion into new states has been accompanied by further investment in infrastructure, including increased studio capacity for live casino products. The company reported that demand for its Live offering remains strong, with ongoing efforts to scale operations to meet operator needs in key states such as Michigan, New Jersey, and Pennsylvania.

The Connecticut launch builds on earlier entries into West Virginia and Delaware, bringing Playtech’s regulated iGaming presence in the US to six states. This progression reflects a structured approach to market expansion, prioritizing jurisdictions with established regulatory frameworks.

Beyond state-level growth, Playtech’s broader strategy focuses on strengthening relationships with major operators and expanding its role as a technology provider. Its partnerships across North America have supported growth in both casino and live gaming verticals, contributing to overall momentum in the region.

The company has also continued to develop its product suite, with emphasis on scalable content delivery and customization for partners. This includes expanding its portfolio of exclusive games and increasing its capacity to deliver dedicated live tables tailored to operator requirements.

Playtech’s expansion into Connecticut aligns with its stated focus on operating within regulated environments. The company has positioned regulated markets as a core area for long-term growth, with the US identified as a key contributor to that strategy.

Its 2025 results describe Playtech as a B2B-focused technology provider with a growing presence across regulated and regulating jurisdictions. The company operates in more than 50 markets globally, supplying platform solutions, gaming content, and related services to licensed operators.

The continued rollout across US states reflects both regulatory developments and increasing demand for iGaming products. As more jurisdictions establish legal frameworks, Playtech has indicated its intention to expand further, supported by its existing partnerships and product infrastructure.

The Connecticut launch therefore represents both a continuation of recent expansion efforts and a step toward deeper integration within the US iGaming ecosystem.

Source:

Playtech announces entry into sixth regulated iGaming state with Connecticut Launch, playtech.com, March 19, 2026